Soulfully Lisa
A modern but elegant brand with a colour palette inspired by the west coast.
The Goal
Lisa wanted to create a brand that was true to her: mindful, sophisticated, and elegant.
After presenting two concepts to the team, the task became creating an authentic combination of the two. While they loved the typography of the first, they wanted to incorporate the colour palette of the second.
The Result
The result of this was a timeless wordmark combining two elegant typefaces. This, paired with a colour palette of earthy greens and blues, brought Lisa’s vision to life. From here, we were able to build the rest of her brand including business cards, social media templates, a new website, and more.
